Video Marketing Tips for Small Business
Is it worth considering using videos for promoting your business? Video marketing has become so important because video evokes an emotional response more than any other type of marketing content. Therefore, it is the most engaging type of content on the web.
Adding a product or service video on your landing page can increase sales conversion for sure.
The video visually compels your website visitor to remain longer on your sales page. Hence, longer business exposure, opportunity to build trust and it signals search engines that your site has good content for SEO (search engine optimization) purposes.
Although video is a good thing to implement in your website and blog, the challenge most businesses encounter is to produce video at a consistent pace.
This video marketing article from Business.com provides ways and ideas on how to create videos on a consistent basis. So check it out here: