Is it worth considering using videos for promoting your business? Video marketing has become so important because video evokes an emotional response more than any other type of marketing content. Therefore, Continue reading
Are your potential buyers finding your products and services? Having a great product or service without applying marketing strategies won’t make potential buyers know about it. Marketing strategies that cover personal brand, website, customer testimonials, Continue reading
Are you confusing your target market, customers and prospect on your brand identity? Find out with this article.
Corporate branding is an essential part of developing the right corporate identity. It defines who you are as a business, and how you want the public to perceive the company.
Branding not only delivers the corporate message clearly, but it also confirms your business’ credibility. It connects Continue reading
Are you using social media to build a power brand for your business? Branding is how a market perceives your business from the products it promotes to the message it conveys. There is no single item at your business that constitutes as what your brand represents; it’s a combination of your message, culture and what you have to offer. Social media provides a platform to share your brand with the world.
This article will explain how you can Continue reading
Take some time to review your LinkedIn profile and see if you are making the most of its potential. A complete profile can directly benefit your business or professional career… Continue reading
Social media management can be a challenge. Knowing what to do every step can help in time management. Do you know exactly what you should do when you sign-on to your Facebook, LinkedIn or Twitter account? If not, I find that having a check list can help in the process.
Are all Facebook post created equal? The simple answer is no. Depending on the purpose of the post it can be informational, promotional, an attention grabber and even interactive. It is the latter that we are going to expand on this article. Continue reading